Organic growth strategist for businesses rooted in community
Forget vanity metrics and follower counts that don’t pay your bills. Your business is ready for revenue growth.
If you’re exhausted from performing online just to stay visible, same. Your website should be pulling its weight and bringing in ready-to-buy clients, whether you’re online or not.
I build data-backed SEO systems and revenue-driving email campaigns that work behind the scenes, so your website attracts qualified buyers without requiring you to be chronically online.
Technical where it counts. Zesty where it matters. Organic funnels that are designed to align what search engines prioritize with what gets your ideal clients opening their wallets.
You're already the better choice. A smart organic growth strategy makes you the obvious one.
You know that feeling when you pour everything into creating your business website, then wait for the inquiries to roll in...only to hear crickets? Meanwhile, the corporate-owned location one street over (with mediocre offerings) appears everywhere your ideal clients are looking.
It's not that your services aren't valuable—it's that your digital front door is hidden down a back alley where nobody's looking. Your brilliant ideas and life-changing services deserve better than page six of Google results (let's be honest, nobody scrolls that far).
Every week without proper local SEO and strategic email marketing means potential clients who need exactly what you offer are finding someone else instead. And frankly, that someone else might not even be as good as you are—they just happen to be right there when someone is searching.
When your website works as hard as you do—even while you sleep—this happens:
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You check your inbox over morning coffee to find inquiries from people who searched at midnight from a few miles away — already sold before you even talk.
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You have email sequences that nurture relationships with your subscribers, building trust and establishing your expertise without you having to craft new content every single week.
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You can finally step off the social-media hamster wheel, because your website and email are bringing in enough local clients that posting daily isn't make-or-break.
My approach combines technical SEO expertise with authentic copywriting that sounds like you on your best day. Whether through my signature SEO VIP Week or strategic email sequences, I create marketing assets that connect with real humans while also satisfying search engine algorithms.
What does that mean for you? Marketing that works for you 24/7, bringing qualified leads directly to your doorstep without constant hustling.
organic marketing for brands that give a damn about their communities
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organic marketing for brands that give a damn about their communities ✴
I want to work with you if you are...
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A locally owned shop, studio, or practice that's a fixture in your neighborhood — and somehow invisible the second someone searches online.
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A small business going up against chains and franchises with bigger budgets and worse service, tired of losing customers you'd serve better.
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A woman- or queer-owned local business that wants to get found without playing by bro-marketing rules.
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An established business (3+ years in) whose website hasn't kept up with how good you've actually gotten.
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A service-based business whose best clients come from your area and word of mouth — and you want search to do what word of mouth does, just at scale.
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An owner who'd rather pour into your actual community than chase followers in five states you'll never serve.
Digital Marketing Services:
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SEO VIP Week
Transform your invisible website into a lead-generating powerhouse in just one week. I'll handle all the technical SEO implementation, keyword research, and copywriting to get your site ranking for terms your ideal clients are actually searching for.
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Email Marketing
Build meaningful relationships with your audience with email campaigns that work. From welcome sequences to promotional campaigns, I'll craft emails that capture your authentic voice while nurturing subscribers into paying clients.
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Retainer Packages
Think of this as your marketing department in a box. It's just you, me, and a strategic mix of SEO and email marketing customized to make your ethical brand shine online... even when you're busy living your actual life.
About the Founder
Nice to meet you, I’m Heather!
As a mom entrepreneur, I know firsthand what it's like to juggle client deliverables while helping with homework and trying to find time for my own business marketing. Those late nights staring at my own website, struggling to see the forest through the trees, taught me an invaluable lesson: sometimes you need fresh eyes with technical know-how to make your business visible.
My journey began when my own beautiful website sat collecting digital dust while competitors with inferior services ranked higher in search results. Frustrated by vanity metrics that didn't pay the bills, I dove headfirst into the world of SEO and email marketing, determined to create systems that would bring clients directly to my doorstep without constant social media hustling.
Now I use my data-driven approach and knack for capturing authentic voice to help other mission-driven businesses get found by the people who need them most. With unwavering grit and determination (think Monica from Friends meets Ethan Hunt from Mission Impossible), I transform invisible websites into lead-generating machines and craft emails that convert subscribers into clients.
Let's make your website work as hard as you do.
Why should you let me geek out on your organic growth strategy?
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No Gatekeeping, No BS
SEO and email marketing shouldn’t feel like a secret club. I break down complex strategies into clear, actionable steps, so clients understand how and why their visibility is growing.
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Efficiency Without the Fluff
I don’t waste time on drawn-out processes or unnecessary back-and-forth. My strategies are lean, effective, and built to deliver results quickly without sacrificing quality.
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People Over Algorithms
I optimize for people first, not just search engines. Every SEO and email strategy is designed to help real brands connect with real humans, not manipulate rankings or trick customers.
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Collaboration, Not Just Execution
Clients aren’t just handed a finished product—they’re brought into the process. I work with brands as strategic partners, ensuring they feel informed and empowered along the way.
What I give a damn about:
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Good over evil
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Empowerment through knowledge
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Transparency, no gatekeeping
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Efficiency & impact
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Ethical marketing
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Being bold & a little funky
“Working with Heather has freed up time and energy for me to focus on other critical areas of my business. She understands my goals, my style of communicating (and what doesn't align with my voice) and the audience I am targeting. I have complete confidence that Heather has my best interest in mind and will pivot as needed to achieve my goals.”
— CARLA, 3Be Coaching
Frequently asked questions
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The Discovery Call
We chat about your goals, dreams, frustrations, and big-picture vision—plus where you’re at with marketing and SEO. No pressure, no jargon. Just a real convo to see if we vibe and if I can help.
The Proposal
I send you a custom proposal outlining exactly how I’ll save you time, boost your visibility, and drive more traffic (and sales). Clear deliverables. No mystery. You hit “yes,” send payment, and we get rolling.
The Kick-Off Call
Once we’re official, we map out the game plan. You’ll get clarity on timelines, next steps, and exactly what I need from you. This is where the strategy starts to take shape—and you start to exhale.
The Magic
This is where I roll up my sleeves and do the nerdy, strategic, voice-aligned magic. From deep keyword research to authentic copy that sounds like you on your best day—I’m building assets that do the heavy lifting for your business.
The Delivery
You get the final product(s), optimized, polished, and ready to go. I walk you through everything so you know how to use what we created—and how it’ll keep working for you long after we wrap.
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I require full payment upfront for anything under $5k. Projects over $5k can be broken into two payments (50% to book and 50% before delivery).
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No, SEO and email marketing are what I offer at this time.
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The next step is to chat with me about your goals. Get in touch below!
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